MedOrion

Medorion is an early stage startup located in Tel Aviv. We combine technology and behavioral science in order to help healthy people stay healthy. We’re building an innovative marketing platform, which allows health organizations activate large populations towards complying with medical guidelines, such as cancer screening, vaccines, etc. The platform segments the patients based on their health behavior and targets them with health promotion campaigns based on their clinical and behavioral patterns. Each and every one of us needs to be motivated in a different matter. This is especially true when it comes to health issues. Most of the population are healthy people, and advanced medicine provides patients many procedures that help them stay healthy, for instance cancer screening tests and vaccines. Although, these procedures have proven to be very effective, compliance rates generally stand around 50%.